Stop Leaking Revenue on Shipping Insurance Start a New Profit Center
Supercart self-insurance widget transforms costly order protection into your store's next revenue stream. Boost AOV, build unbreakable customer trust, and maximize LTV—all while keeping 100% of the profits. It's time to take control of your post-purchase experience and your bottom line.
The Hidden Costs Draining Your Shopify Store
As a Shopify merchant, you face a constant battle against eroding profit margins. Post-purchase issues like lost, stolen, or damaged packages are more than just headaches—they're a direct hit to your bottom line and your brand's reputation.
Revenue Leakage
Traditional shipping insurance and third-party apps like Route take a cut, turning customer peace of mind into a cost center for you. Every fee paid to an external provider is profit that could have been yours. This constant leakage prevents you from reinvesting in growth, marketing, and your Shopify store's success.
The Trust Deficit
With 70% cart abandonment rates and 97% of consumers worried about shopping on new sites, trust is your most valuable currency. A poor post-purchase experience—like a difficult claims process—can shatter that trust forever, costing you not just one sale, but a lifetime of potential revenue (LTV).
Administrative Burden
Dealing with carrier claims is a slow, manual nightmare. Proving fault and waiting for reimbursement wastes precious time you could be using to scale your business. This operational drag limits your ability to provide the fast, empathetic support modern customers demand.
Supercart: Growth Engine +4 years in a row
Supercart Shopify Self-Insurance Widget is the ultimate tool for merchants ready to take control. It seamlessly integrates into your store, empowering you to offer customizable order protection, manage claims effortlessly, and—most importantly—keep 100% of the revenue.
Direct Revenue Generation
This is the game-changer. Unlike any other solution, every dollar a customer pays for protection goes directly to you. This transforms a business expense into a high-margin revenue stream, fundamentally improving your store's profitability and providing capital for growth.
Full Merchant Control
You set the rules. Define your own pricing (fixed or percentage), customize coverage tiers, and manage the entire claims process from a simple dashboard. This autonomy allows you to create a protection plan that perfectly matches your products, risk profile, and brand identity.
The Bottom-Line Impact: AOV, Trust, and LTV
Supercart isn't just a widget; it's a strategic investment that directly boosts the most critical metrics for your Shopify store's long-term success.
Amplify Your Average Order Value (AOV)
Offering package protection at checkout is a proven, frictionless upsell. Customers willingly pay a small fee for peace of mind, especially on high-value orders. This directly increases the value of each transaction, boosting your AOV and overall revenue without any extra marketing spend. It's the easiest upsell you'll ever implement.
+10%
Potential AOV Increase
Even a small increase in AOV leads to a substantial boost in profit per order.
Cultivate Unbreakable Customer Trust
Trust is the bedrock of e-commerce. By visibly offering protection, you show customers you care about their experience. This tangible commitment reduces checkout anxiety, increases conversion rates, and builds the loyalty that turns one-time buyers into lifelong fans. Remember, repeat customers spend 67% more than new ones.
-70%
Reduce Cart Abandonment
Address security concerns head-on to convert hesitant shoppers into confident buyers.
Maximize Customer Lifetime Value (LTV)
LTV is your ultimate growth metric (AOV x Purchase Frequency x Lifespan). Our widget impacts all three. It boosts AOV, increases purchase frequency through enhanced trust, and extends customer lifespan with superior post-purchase experiences. This creates a compounding effect on your most valuable metric, ensuring sustainable, long-term profitability.
3X
The LTV Growth Levers
Simultaneously improve AOV, purchase frequency, and customer lifespan.
Self-Insurance Profit vs. Industry Costs
See the difference for yourself. Traditional insurance is a pure cost. Supercart is a profit engine. This chart shows the typical cost to insure a $150 order versus the potential profit you could make by self-insuring with a conservative 1% claims rate.
Calculate Your Estimated Earnings
Stop guessing and see the real numbers. Use our interactive calculator to project the additional net profit your Shopify store could generate with Supercart. Adjust the sliders to match your store's performance.
Estimated Monthly Net Profit
$328
This is the extra profit after accounting for an estimated 0.5% claims rate.
That's an estimated $1,800 in annual profit!
Example Policies & Recommended Fees
Use these industry-specific templates as a starting point for your store's policy. Clear, fair policies build trust and reduce customer service inquiries. Our widget makes it easy to implement and manage.
Apparel & Footwear Policy
Recommended Fee: 2-3% of cart value
Due to high return rates from sizing issues, a slightly higher fee ensures your claim pool is robust. This builds confidence for customers buying fashion items online.
Coverage Details:
- Lost in Transit: Covered. If tracking doesn't show "delivered," we'll reship or refund.
- Stolen (Porch Piracy): Covered. If tracking shows "delivered" but you haven't received it, we require a 3-day waiting period before filing a claim.
- Damaged on Arrival: Covered. Includes torn fabric, broken zippers, or other transit damage. Photo evidence required.
- Wrong Item/Size Sent: Covered. If we sent the wrong item, we will correct it at no cost to you.
- Exclusions: Does not cover items that don't fit or style preference (these fall under our standard return policy).
Frequently Asked Questions
Have questions? We have answers. Here's what Shopify merchants like you want to know about Supercart.
Is this actually insurance? Is this legal? ▼
Great question. Our widget facilitates a "self-funded shipping protection plan," not a formal insurance product. You are collecting fees to create a reserve fund to cover potential losses, which you manage. This model gives you full control and allows you to retain the revenue, as you are not underwriting risk for a third party but managing your own business's shipping outcomes. It operates as part of your store's terms and conditions. We always recommend consulting with a legal professional to ensure your policies align with your local regulations.
What if my claims are higher than the fees I collect? ▼
This is a key part of managing your own protection plan. Our calculator helps you set a fee that builds a healthy reserve based on industry claim rates (typically 1-3%). In the rare event claims exceed revenue in a given month, the loss is often still less than the total fees you would have paid to a third-party insurer over a year. The goal is long-term profitability, and our dashboard provides the analytics you need to adjust your fees to ensure your protection plan remains a profit center.
How is this different from Shopify Shipping Insurance or Route? ▼
The fundamental difference is who keeps the money. You or other thrid-party services? With Shopify Shipping Insurance (via Shipsurance) or third-party apps like Route, the fees you or your customer pay go to that external company. They keep the profit. With Supercart, you keep 100% of the revenue. You're not paying a middleman. This simple change transforms a cost into a direct profit stream and gives you complete control over the claims experience, strengthening your brand.
Will this slow down my Shopify store? ▼
Absolutely not. Our widget is built with performance in mind. It's a lightweight script that loads asynchronously, meaning it won't interfere with your page's loading speed or Core Web Vitals. It's designed to seamlessly integrate with all modern Shopify themes and checkouts, including Shop Pay, without any negative impact on your store's performance or conversion rate.